Our industry

Brismark is a member organisation servicing the primary wholesalers of fresh fruit and vegetables operating out of the Brisbane Produce Market.

The Brisbane Produce Market is located at the Brisbane Markets in Rocklea, 11 kilometres from the Brisbane CBD. It is owned and managed by Brisbane Markets Limited and annually supplies in excess of 600,000 tonnes of fresh fruit, vegetables, and flowers – valued at more than $1 billion – to secondary wholesalers, provedores, food processors, retailers, independent supermarkets, and the foodservice industry.

It is one of six fruit and vegetable Central Markets in Australia, and the third largest.

Fresh Markets Australia

Fresh Markets Australia (FMA) is the national body representing Australia’s fruit and vegetable market wholesalers in each of Australia’s six central markets (Brisbane, Sydney, Melbourne, Adelaide, Perth, and Newcastle).

FMA is governed by a board of directors are who are responsible for:

  • driving industry advocacy and representation
  • raising awareness of FMA through participation at trade conferences
  • promoting its services through effective networking between representatives from member chambers and market wholesalers from around Australia, with a commitment to the Central Markets System and the fruit and vegetable industry

For more information visit FMA’s website.

The Central Market System

Central Markets play a significant role within Australia’s horticulture industry as the nation’s major distribution hub for the supply of fresh fruit, vegetables, and flowers.  There are six Central Markets in Australia located in Brisbane, Sydney, Melbourne, Adelaide, Perth, and Newcastle.

As the majority of Australia’s fresh produce is traded or transhipped through one of the six Central Markets, they play a significant role in the supply chain of fresh produce and provide a critical link within the industry between growers, industry groups, government bodies, and buyers. In Brisbane, more than 50 primary wholesalers operate in the Central Markets and compete for the same business. This competition ensures prices are based on supply and demand – and with prices changing daily – buyers can always be assured of getting the best produce at competitive market prices.

Industry liaison and advocacy

Brismark is committed to ensuring primary wholesalers and growers continue to have good working relationships and maintain an understanding of each other’s concerns and issues. Through partnerships with the Bowen Gumlu Growers Association and Bundaberg Fruit & Vegetable Growers, all parties can work towards common goals. This is strengthened through the Memorandum of Understanding Brismark has with both organisations.

Brismark also represents the marketing sector of the horticulture industry to the government and other groups. Some of the recent positions taken by Brismark on industry issues include the Horticulture Code of Conduct and the future and viability of the Central Market System.

Policy position

The Horticulture Code of Conduct (Code) requires that all traders (primary wholesalers) must have documented standard Terms of Trade, and in the absence of a pre-existing agreement dated prior to 15 December 2006, signed Horticulture Produce Agreements (HPA) with all their grower suppliers.

Brismark sought guidance from the Australian Competition and Consumer Commission (ACCC) in developing the HPA templates and with the assistance of our legal advisors, HopgoodGanim Lawyers, Brismark has developed Terms of Trade templates.

Brismark has been involved in ongoing discussions with the ACCC, (the Regulator overseeing the implementation of the Code) to ensure that to the extent possible, the HPAs that Brismark has produced satisfy their interpretation of the requirements of the Code.